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Kids Formula

SmartyPants
4.8
★ ★ ★ ★ ★
(11974 ratings)
Folate 250 mcg DFE
Choline 12 mg
Omega-3 100 mg
Fish Oil 340 mg
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Score69
Useful methylated nutrients and broad vitamin coverage are balanced by modest omega-3 and choline. Added sugar is the main format trade-off.
How scoring works
Quantity:120 Gummy(ies) • (30 servings)
Goals:

Score 69

Useful methylated nutrients and broad vitamin coverage are balanced by modest omega-3 and choline. Added sugar is the main format trade-off.
How scoring works
$17.95($0.59 per serving)
Pure Formulas
$ 17.95
Vitacost
$ 18.59
iHerb
$ 19.81
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Analysis

The gummy provides broad vitamin coverage with methylfolate, methylcobalamin, vitamin D3, natural vitamin E, and vitamin K2. Zinc, iodine, choline, and several B vitamins add breadth, though some amounts are modest.

Fish oil supplies 100 mg combined DHA and EPA, which is a small supporting amount rather than a full omega-3 serving. Choline is also lightly dosed, so neither ingredient should drive the purchase.

The gummy format adds 5 g added sugar per serving and requires several gummies. A 30-serving container fits convenience-focused families more than those seeking a mineral-complete supplement.

Who is it for
  • Childs needing broad vitamin coverage
  • Families who prefer gummies
  • Users seeking methylfolate and methylcobalamin
Best for
  • Basic multivitamin coverage
  • Vitamin D and methylated B vitamins
  • Easy chewable use

Pros

  • Uses methylfolate and methylcobalamin
  • Includes vitamin D3 and K2
  • Provides clearly listed DHA and EPA
  • Broad vitamin coverage

Cons

  • Omega-3 amount is modest
  • Choline amount is small
  • Mineral coverage is limited
  • Contains 5 g added sugar

Warnings

  • Fish oil makes the gummies unsuitable for children with fish allergy.
  • Frequent exposure to the added sugar can increase dental concerns if oral hygiene is poor.
  • Gummies should be stored out of reach and given with age-appropriate supervision to reduce choking or overconsumption risk.

Nutrient quality

75 High impact

Vitamin D3, methylfolate, methylcobalamin, active B6, natural vitamin E, and MK-7 are favorable forms. Several vitamins are useful, while omega fatty acids and choline are modest.

Ingredient transparency

66 High impact

Most nutrient totals are visible, but the supplied label data contain blank-name form lines and combine EPA with DHA. Daily directions and the complete gummy base are not supplied.

Customer satisfaction

73 High impact

The aggregate rating is very strong and supported by substantial volume. No detailed experience reports are supplied, so recurring complaints and purpose fit remain uncertain.

Value for money

61 Moderate impact

Premium vitamin forms add quality, but the serving cost is moderate for a gummy. Weak omega and choline delivery plus added sugar reduce category value.

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Ingredients

IngredientAmount per serving
Calories
35 Calorie(s)
Cholesterol
5 mg
Total Carbohydrates
7 Gram(s)
Sugar
5 Gram(s)
Added Sugars
5 Gram(s)
Vitamin A
180 mcg
Vitamin C
45 mg
Vitamin D
20 mcg
Vitamin E
6.6 mg
Vitamin K
12 mcg
Thiamine
0.1 mg
Riboflavin
0.16 mg
Vitamin B-6
1 mg
Folate
250 mcg DFE
L-Methylfolate
150 mcg
Vitamin B12
2.4 mcg
Biotin
16 mcg
Pantothenic Acid
0.38 mg
Choline
12 mg
Iodine
90 mcg
Zinc
1.6 mg
Sodium
15 mg
Fish Oil
340 mg
Total Omega-3 Fatty Acids
100 mg
DHA, EPA
100 mg
Inositol
2 mg
Vitamin K-2
8 mcg
Gluten Free Dairy Free Children 4+
Report overview
Folate · 250 mcg DFE OverallScore78
A Active Ingredient Quality & BioavailabilityC+ Dose, Safety & Label TransparencyB+ Value

L-methylfolate provides an active form and is clearly tied to the labeled DFE amount. The dose remains below the usual daily target, while the included methylcobalamin is modest. Serving cost is reasonable for active folate but not among the least expensive choices.

Choline · 12 mg OverallScore36
F Active Ingredient Quality & BioavailabilityD Dose, Safety & Label TransparencyF Value

Missing form disclosure makes the choline source hard to judge. The small elemental amount limits usefulness as a dedicated choline supplement. The multi-unit serving may make regular use less convenient.

Omega-3 · 100 mg OverallScore24
F Active Ingredient Quality & BioavailabilityF Dose, Safety & Label TransparencyF Value

The fish-oil molecular form is not specified, and no independent purity standard is provided. EPA and DHA appear only as a combined amount and represent a small share of the total oil. The low active amount produces poor value per active gram despite a below-median serving cost.

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